Velv’Or represents Velvet & Vigor; the stages of the life of a gentlemen – Velv comes from ‘velvet’ meaning soft and Or comes from ‘vigor’ meaning hard. Beside that it represents a touch of style which is a very important aspect in life.
In 2008, Jelle Plantenga decided to create his own range of sensual jewelry for gentlemen, he created the label Velv’Or, which suggest an entire new concept of men jewelry. On his concept he integrates creativity and complicity, to create personal touch unforgettable objects.
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